PGR21.com
- 모두가 건전하게 즐길 수 있는 유머글을 올려주세요.
- 유게에서는 정치/종교 관련 등 논란성 글 및 개인 비방은 금지되어 있습니다.
Date 2021/04/21 15:12:57
Name 나주꿀
File #1 매트릭스_명장면.jpg (503.9 KB), Download : 61
출처 개드립
Subject [유머] 매트릭스 명장면 모음.jpg (수정됨)


??? : 내가 신호등을 고르랬지 신호등 봉을 고르랬냐?



- [Narrator] From Pokemon Unite, to League of Legends, and Fortnite.

- [Narrator] These are some of the most popular video games in the world.
And behind them is a Chinese company you may not be familiar with.

- Tencent is China's largest social media company. It is also the world's largest
video game company by revenue.

- [Narrator] Last year it reported more than $22 billion in revenue from smartphone games
and nearly $7 billion from PC games.

But that growth could hit a roadblock. Since late 2020, Beijing has embarked on a clampdown of its homegrown tech giants,
and Tencent is one of them.

It's facing more scrutiny over its business practices, including its allegedly anti-competitive behaviors.
Regulators are also concerned that young Chinese citizens may become addicted to video games.

- Regulation's always looming in China. From now on, they can only become stricter and stricter.

- [Narrator] We take a look at Tencent's vide game portfolio over the years to see how it became a giant in the industry
and what Beijing's regulatory crackdown could mean for the company's global empire.


Tencent made its entrance into the video game world with one of the biggest names in the industry,
League of Legends.

But before explaining how Tencent got there, you first need to understand that it didn't start off as a video game company.
The Chinese tech giant has businesses in music, video streaming and search engines.
But it's best known for its social networking app WeChat, which is everything from handling payments to booking doctor's appointments.
The app has over 1.2 billion monthly active users, and that's been key to reaching a vast network
of gamers in China.

- There's no company on the planet that has this advantage that Tencent has.

- [Narrator] Serkan Toto is an independent video game industry consultant in Japan.
And he's been watching this sector for more than a decade.
- They turned WeChat into a gaming platform, and they also use it as an incredibly powerful distribution tool,
marketing tool, user acquisition tool.
They're making aggressive use of that.

- [Narrator] The company has been building its own online games since 2003, developing some relatively simple games like these.
To more sophisticated ones.
(dramatic music) (gun shooting)


Over the years, Tencent has also tried
to export some of them.
But they failed to take off in the West.
- The best example is probably Honor of Kings,

which is the world's biggest mobile game by revenue.
Very well made but they are designed to appeal to Chinese gamers,
for example.
The world building characters
or the stories, the narratives.

- [Narrator] Video game industry analysts say some of Tencent's flops may have accelerated
the company's foreign investments.


And this brings us back to League of Legends. In 2009, the company became the official Chinese distributor
of the US-developed game.

- It's not a casual game, it's not a very easy-to-play game.
After launch, it just developed into a crowd pleaser.

- [Narrator] Toto says this kind of growth helped push Tencent to make a bold move
with a Los Angeles startup.

- [Serkan] In 2011, they made their first big international investment in a gaming company into Riot Games,
which operates one of the world's biggest PC games, League of Legends right now.

- [Narrator] Tencent paid $400 million for a 93% stake in the American company
and four years later, it scooped up the remaining 7%, taking full control of Riot Games.

- Riot Games, they needed funds to scale the company
League of Legends became big so quickly, and on such an international scale,
mainly because of Tencent's investment.


- [Narrator] With Tencent's backing, League of Legends' monthly players have grown
by almost tenfold, and in the past decade, the game has made some $20 billion in revenue.

- This early success has basically triggered something inside Tencent, and it showed to Tencent internally
that there's a big opportunity, not only in China, but also outside of China if you make the right moves in terms of investing.

- [Narrator] The success of League of Legends helped kickstart a shopping spree.
Tencent made its second big move in 2012 by investing in another American game developer, Epic Games,
the company behind Fortnite.

Activision Blizzard, which is North America's biggest video game publisher by market value.

Supercell, the Finnish developer behind Clash of Clans.
Bluehole, the South Korean game maker behind the battle royale sensation PUBG.

The Chinese company hasn't just acquired stakes but also found ways to collaborate.

Roblox, the online game platform popular with young kids entered into a joint venture
with Tencent to make its entry into China.

And the Pokemon company worked with Tencent to develop a new game called Pokemon Unite.

And as video game companies saw a big boom during the pandemic with people stuck at home,
Tencent has already closed 12 game-related deals overseas this year.

- Tencent has to expand globally in the gaming market because it needs to seek more growth.
It also become easier for them to get exclusive distribution rights for these games,
and that also further cements their dominance in the home market too.

- [Narrator] But this dominance at home has raised some concerns among regulators
about the gaming habits of young people.

- The worst crackdown that Tencent has faced so far is probably the 2018 episode
when the Chinese government suspended approval of new games for about a year.

- [Narrator] Then this year, as part of a larger regulatory crackdown,
Beijing became looking more closely at Tencent.

In August, a Chinese state newspaper called online games opium for the mind.
Later the article was taken down, then republished without the phrase opium for the mind.
After the article's publication, Tencent saw a big selloff and its share price dropped about 10% in just one day.

- So there's a lot of confusion whether that article represents any actual policy agenda.
- [Narrator] So Tencent has pushed to enforce tougher rules than required by the authorities.
Young gamers will only be allowed to play for one hour on weekdays and two hours on weekends and holidays.

- We haven't seen the current regulatory storm really hit the core of Tencent yet
when other companies took a very big hit.
It also raises the question whether Tencent will be the next.

- [Narrator] Toto says this type of uncertainty at home might push Tencent to see
that the bigger opportunities are overseas.

- Tencent is most likely to even more focus on its global gaming business going forward.
You want to make sure that you use your capital effectively outside of China to offset certain risks.

- [Narrator] Tencent said it's committed to growing the game sector in China,
while looking at potential investments abroad that can bring strategic value to the company.

- I think that Tencent is going to try to acquire even more studios, even more developers outside its home market.

- [Narrator] And that could mean that the next blockbuster games you'll be playing could have Tencent behind them.

통합규정 1.3 이용안내 인용

"Pgr은 '명문화된 삭제규정'이 반드시 필요하지 않은 분을 환영합니다.
법 없이도 사는 사람, 남에게 상처를 주지 않으면서 같이 이야기 나눌 수 있는 분이면 좋겠습니다."
21/04/21 15:28
수정 아이콘
미스터 앤더슨, 당신은 인간이.. 아닙니다!!
목록 삭게로! 맨위로
번호 제목 이름 날짜 조회
420341 [게임] 배신자 vs 배신자.jpg [16] KOS-MOS9148 21/04/23 9148
420340 [스포츠] 참을 수 없는 근육의 거대함 [11] roqur8984 21/04/23 8984
420339 [유머] (와우) ??? : 그 배신자놈은 어느 지옥으로 갔을지 궁금하군 [12] 길갈7537 21/04/23 7537
420338 [유머] 3080이 115만원?! 3070보다 싸다! [6] 리얼포스6736 21/04/23 6736
420337 [연예인] 나이 많은 일본 아이돌 [12] 추천9616 21/04/23 9616
420336 [게임] OOTP에 한글화가 필요한 이유 [7] 밤의멜로디7081 21/04/23 7081
420335 [기타] 한국 남녀 SNS순위 [30] 추천9344 21/04/23 9344
420334 [유머] 작년 3080 가격은 99만원이였습니다 [7] 추천7589 21/04/23 7589
420333 [유머] 사회 초년생 여성 첫 차 추천... [25] 우주전쟁11418 21/04/23 11418
420332 [유머] 애플:We tried to reach you [4] 추천6753 21/04/23 6753
420331 [유머] 겜방 현피났다 [21] AKbizs9277 21/04/23 9277
420330 [기타] ??? : 화성 갈끄니까아아아 [19] 하얀마녀9832 21/04/23 9832
420328 [유머] 베이비 페이스 동안 메이크 업 방법.jpg [4] 영원히하얀계곡8329 21/04/23 8329
420327 [기타] 오늘 코인 근황.jpg [40] insane14973 21/04/23 14973
420326 [유머] 여고생을 승합차에 강제로 [2] KOS-MOS9930 21/04/23 9930
420325 [유머] 농심의 자신감.jpg [32] KOS-MOS11260 21/04/23 11260
420324 [유머] 드래곤볼) 여자친구 만드는 방법 [6] 파랑파랑8497 21/04/23 8497
420323 [유머] 비트코인 근황 [39] 뜨거운눈물14990 21/04/23 14990
420322 [동물&귀욤] 병원에서 아기가 뒤바뀐 가정 [8] 흰긴수염돌고래8948 21/04/23 8948
420320 [기타] 미국 황상발 FUD.jpg [16] 피를마시는새12903 21/04/23 12903
420319 [게임] 깐포지드 근황 [7] v.Serum9899 21/04/23 9899
420318 [동물&귀욤] 아기 인절미들을 돌보는 아빠 인절미 [3] 흰긴수염돌고래7638 21/04/23 7638
420317 [유머] 고라니가 길 건너는.manhwa [5] KOS-MOS8131 21/04/23 8131
목록 이전 다음
댓글

+ : 최근 1시간내에 달린 댓글
+ : 최근 2시간내에 달린 댓글
맨 위로